How to Make Money with Shopify
If you’re reading this post, you have probably heard about this famous CMS that many are using to sell products online and has been very well received in the world of entrepreneurship.
It is one of the simplest and most optimized platforms for sale. Thanks to it, sellers and online entrepreneurs now have a way to make their products visible to the world and make sales in an easy, comfortable, and very affordable way.
Shopify is very versatile and allows users multiple possibilities. With it, you can sell things by hand over the internet, dropship natural skincare products, or even create an online vegetarian store. And these are just some of the trendiest ways people use Shopify today, there are tons of other ways to use the platform.
In this article, I’ll be sharing with you everything you need to know about Shopify and how you can make money with the platform. Key areas we’ll be looking at include what Shopify is (and is not), how the platform works, cost of use, and more.
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What is Shopify?
Before going into how to make money with Spotify, we are going to talk about its history, origins, and the first steps it took as a company.
Shopify is a platform with which you can generate income by working from home or from anywhere in the world. This platform allows you to create an online store and sell to different people from different places around the world.
Shopify was created in 2004 by Tobias Lütke, Daniel Weinand, and Scott Lake. They needed to create a website for their online snowboard equipment store and after many tests with various web design programs, they didn’t find any that could allow them to build it in a simple and fast way. There, they realized that many other online entrepreneurs were facing the same problem and that there was a very big market opportunity. And, that was what gave birth to Shopify.
This short story about the creation of Shopify fully defines what the platform is today.
Today with Shopify, we can create an online store and have it operational almost instantly. This solution has helped people with no prior knowledge of programming and web design to create their physical store. Also, Shopify does not put you in any inconvenience if you do not have a physical store and allows you to function as an exclusively online store.
With this tool, you can open your own 100% online store from scratch, or even create a digital counter for the products of a physical store that already exists—an ideal option if you want to create an online presence for your products.
Whatever your case, if you want to set up a store from scratch or have a physical store and want to be able to sell them online, Shopify is the easiest way to do it.
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How Shopify Works
Shopify can be used in two ways:
- Traditional way: Selling your brand or product. You buy a product in bulk or create one yourself, then sell it on the platform. Shipping of the product to your customers is handled by you and from your warehouse.
- Dropshipping: Selling products that are not yours. This is when the inventory is not yours, you simply list the product in your Shopify store and once you receive the order, you place the order from the factory or distributor. The company’s product you’re selling would be responsible for the shipping when a customer makes a purchase. And you get to keep the margin between the original cost of the product and your sale price.
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Advantages of Shopify
The advantages of selling on Shopify are many. This is why many large and established companies trust and use this platform—I mean, it’s one of the best hosting providers for e-commerce stores in the world.
Next, we’ll be looking at the pros of using this platform, what makes it stand out, and how you can use it to your advantage.
Speed
With Shopify, creating and launching an online store is a matter of seconds. An important advantage is simplicity in starting an online business and in a very short time. The platform guides you step by step through the process of setting up your store, customizing it to your liking, developing the design, and, finally, adding your products. In a simple sequence of actions that will not take just a few minutes or hours, depending on the settings you carry out. However, if you compare the hours with the several days or months that it can take with other providers, you will see that you are saving a significant amount of time and, probably, resources.
By operating as a cloud hosting system, there is no need to generate code or program an operating system. This would take a considerable period of days and expenses in specialized personnel. In addition, the costs of the software or the server.
You can personally manage your store
Another advantage of Shopify is the simplicity of its interface. The basic standard of the platform is to simplify any process so that you can manage your store without any inconvenience.
New to selling online?
Shopify was created in a way that setting up and managing your online store would be like a passing breeze. The platform’s interface has a short learning curve and you’ll be able to maximize the potential of the features available on the platform in no time.
Elegant and professional design
Shopify comes with a suite of 100+ professional pre-made designs that is compactable with most devices including android, iOS, tablets, and computer—not many e-commerce platforms offers the same quality and quantity.
The quality and responsiveness of the templates are high which shows they were created by professionals. You can either customize these templates with their in-built page builder or directly by editing the source codes—which are in CSS and HTML.
Secure Connection
When you are running an e-commerce website, you will be dealing with sensitive customer data such as credit card numbers, as well as impatient customers. This entails that your website must be speedy, protected, and often accessible. Another of the major benefits of a hosted solution is its dependability. Shopify will handle all server repairs and upgrades, ensuring that your shop and shopping cart are always accessible and that checkout pages load quickly.
SSL certificates can be facilitated for your shop to encode all information and transfer it over a secure connection, and Shopify handles PCI compliance for you (required when you are handling credit cards).
A first-class accommodation, no code
Shopify was created to cater to all business sizes and types. There’s unlimited bandwidth available across all their payment plans regardless of the amount of traffic your get, the size of your inventory, or the amount of your investment.
The platform’s hosting service is based on cloud hosting which means there’s no coding experience needed to host your online store on Shopify. Also, your administrator panel can be easily accessed via your computer or mobile devices which gives you the freedom to manage any process with precision from any location at your comfort.
Easy internationalization
Shopify is the right platform for you if you plan to market your products on a global scale. The platform has many features in place to assist your international business, one is their payment gateways that work in multiple languages and accept different types of currencies.
Taxes are automatically calculated, adjusted, and included in your pricing based on where your registered business is located. This takes a lot of boring accounting and recording of figures off your table.
Ease of Setup
Confused about how to launch your retail store? Shopify provides an efficient method of quickly launching a retail site without the hassle of web servers and development expenses that self-hosted platforms like Magento can accrue. Due to all the features that are logically organized, the admin interface is very simple, intuitive, user-friendly, and fairly immersive. On the Shopify website, you can also discover detailed records and video instructions. All you truly require is a marketable product.
Bank security
One of the things most users of Shopify appreciate about the platform is the assurance of tight security it promises. There has been no breach in Shopify’s security, so it’s safe to assume their claims are tight. You don’t have to worry about leakage/breach of your data integrity or your clients’ important details like card details, personal information, etc.
Lots of informational material-+ `
Shopify has invested a lot of time and money in ensuring that you get quality education about selling online and using the Shopify platform. This includes videos, guides, articles, and even an "Ecommerce University" at your entire disposal.
Recovery of Abandoned Cart
What occurs if a customer comes into your retail outlet and puts a product in their grocery cart but then leaves without purchasing it? As per statistical data, more than two-thirds of prospective customers will do so. Shopify provides an abandoned shopping cart recovery service that monitors and emails these prospective consumers to notify them to finish their purchasing process; a simple way to potentially make more profit.
24 × 7 customer service
Highly trained staffs that offer a unique style of customer service are available round the clock to answer your questions, follow up on your requests, and solve any technical problems you may have. Support is only available by phone call, chat, or email.
Marketing and SEO Tools
It's is very good to have a lovely Shopify store, but if there are no visitors to your online store, you'll be closing up shop in the nearest future. Another major selling point for Shopify is their strong Search Engine Optimization (SEO) functions, which will assist your website to be ranked higher in google search results so customers can easily access you. Advanced analytics can also be used to determine where your visitors are interacting so that you can customize your advertising appropriately. You might want to hire an SEO agency to assist you.
The reason why most online entrepreneurs fail is that they don’t have the required resource to effectively market their product to the right audience. Shopify SEO tools help you to improve your blog and product listings’ position on major search engines increasing the amount of organic traffic your online store gets. This increases your chances of making sales because what’s the essence of having a store when nobody sees what you’re selling not to talk of buying from you.
The Shopify app store provides access to a plethora of marketing strategies and Advertising tools such as integration with social dia product reviews, and email marketing. Shopify includes the ability to create special offers as basic. At the next level, gift vouchers are available. All themes include social media icons. And, if you're feeling overburdened by online marketing and the time it can take, Shopify Kit is here to help. It functions as a virtual employee, recommending and carrying out sales activities depending on your brands, audience, and store performance.
Disadvantages of Shopify
Now, let's move on to the cons. Everything in life that has a benefit has a disadvantage. Fortunately, they are only a few with Shopify, but you must keep them in mind.
- Some of the features of Shopify are not very customizable. You can either make use of the themes Shopify comes with or you can empire someone else to do the coding for you. Shopify has its own themes that come in PHP language called liquid. However, these themes need to be customized. This can be done by a professional or you learn to code yourself.
- The checkout creation tool only allows you to make some modifications to the appearance—the default template you get is basically what you’ll use.
- Shopify can be expensive. You can get numerous free features from Shopify which are free, however, if you really want a fully functional website, you'll have to part with some bucks. The least expensive plan costs $29 and can be upgraded to $299. This figure could rise even become higher if you include the subscription fees required to use certain applications. in the Shopify
- You must pay specific fees if you live in a region that requires a third-party access point. This could be somewhere between 5% and 2% per transaction. But running a small business can make this quickly add up.
- The helpdesk's call center is currently only available in English, as are various parts of its website and informational materials. This can be a hitch for users who are from other countries and don’t speak or understand English.
- Shopify does enable you to have a Webhosting, however, they do not have email hosting. You can get a safe email hosting yourself but you can't have an email name that ends with Shopify or has a dot Shopify. You can also use a third-party email hoisting to set up email forwarding. This is possible. This means that if anyone sends an email to, for instance, info@myshopname.com”, the mail will be forwarded to your private Gmail, Microsoft, Outlook, or even your Yahoo account.
How Much Shopify Cost to Use
Shopify offers its users four different pricing plans that match with your budget and need. There’s also a free 14-day trial version for you to try out and get an idea of how this platform works.
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Here, we’ll be looking into the plans that Shopify offers its users and which one suits you best.
Basic Shopify plan
This plan is perfect for beginner entrepreneurs. It costs $29/month, with the option to pay annually with a 10% discount and biannual for a 20% discounted price.
This plan gives you:
- A website with unlimited hosting and bandwidth for e-commerce and a blog. According to the design you choose (either a free or paid template), you can add sections for collections, brand information, contact, and documentation such as terms and conditions of use, privacy policies, etc.
- Unlimited catalog, so you don’t have to worry when diversifying into another niche in the future. All can co-exist in your catalog.
- Up to 2 employee accounts
- 24/7 support through email and phone according to your location.
- Sales channels on social networks such as Facebook, Instagram, Pinterest (subject to country availability).
- Manual creation of orders.
- Discount codes.
- SSL certificate for the encryption of all payment data installed in each store and free.
- Recovery of abandoned shopping carts.
- Shopify Payment
- Included in fraud analysis
- Credit card fee for online sales of 2.9% + 30 cents.
- Charges for use of payment processors other than Shopify Payment on each successful sale: 2.0%.
Shopify plan
This plan is recommended for growing companies that need increased functionality. The monthly cost is $79 and the same prepayment discounts apply. This package brings more capacity for managing work teams and some valuable tools for marketing strategies.
In addition to what is available with the previous plan, you get:
- Up to 5 employee accounts
- Gift cards
- Professional reports
- 2.6% + 30 cents fee for credit cards in online sales
- Charges for use of payment processors other than Shopify Payment on each successful sale: 1.0%.
Advanced Shopify plan
Ideal for SMEs and more established companies that require advanced functions to continue increasing their flow of daily operations.
This plan offers you all that is available in the previous plan plus:
- Up to 15 employee accounts
- Generated advanced reports.
- Shipping rates are calculated with third-party providers, either with your own Shopify account or with third-party apps. Rates are displayed on the payment screen.
- The rate for credit cards in online sales of 2.4% + 30 cents
- Charges for use of payment processors other than Shopify Payment on each successful sale: 0.5%.
Shopify Plus
It is the plan designed as a huge scope business solution for high volumes of sales and businesses that need an automated system to simplify the daily workload. This plan is priced at $2000/month and you get custom features for your business.
In addition to all the benefits that we mentioned, others are added:
- They do not apply commissions for successful operations, support, maintenance, or updates.
- Compatibility with complex sales systems, for example, Cart Scripting and Ruby code.
- Dedicated APIs.
- Additional stores to adapt to locations with data synchronization.
- Customizable checkout.
- Tax calculation according to jurisdictions with a third-party tool (Avalara Tax).
- Module for campaigns with conversion data tracking.
- VIP customer service and support. In addition, a dedicated technician and project manager are assigned to the account
- Options for wholesalers
- Password for customer accounts.
- Integration with frequent purchase plans, rewards, or loyalty.
- Customization of minimum amounts for customers or modification of minimum amounts for products.
Compare Shopify Pricing Plans Here!
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